Social Media Netiquette

Switzerland Tourism operates this social media profile with the aim of providing people with an incentive to make Switzerland their travel destination along with inspiration in the form of travel and adventure tips and impressions. Priority is given to the open exchange of opinions with respect and to interaction with and between our followers. We can only ensure this if you comply with our netiquette.

What we would like:

• Open, friendly and respectful exchange with one another
• Constructive and lively contributions and discussions

What we do not tolerate:

• Content that is offensive, obscene, pornographic, threatening, discriminatory, racist, insulting, misleading, unlawful or promotes violence or is degrading to third parties.
• Content that breaches the rights of third parties (incl. their copyright and personal rights)
• Content that contains direct or indirect advertising for third-party products, and spam
• The falsification or deletion of correct sources
• Published content that you don’t have the necessary rights to
• Content without touristic context and without any reference to our mandate as a national touristic organisation

For data protection reasons, please do not post any personal data.
As the operator of these pages, Switzerland Tourism reserves the right to remove such contributions without comment upon becoming aware of such content and actions and to block individuals who (repeatedly) breach our netiquette.
Other information
Please note that any content uploaded can be used by Switzerland Tourism for advertising purposes on its official social media channels and that you provide your express consent for us to do so by uploading your contribution or by using the hashtag #inLOVEwithSWITZERLAND. All photos and videos shared by Switzerland Tourism are duly copyrighted. If you do not agree, you can revoke your consent by contacting us by sending an e-mail to socialmedia@switzerland.com.